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Blaupunkt, the name from Germany that was quite familiar to many of us for car music system & speakers. The company’s easy to identify Blue Dot logo began its Indian journey way back in 1996, soon to become a household name then. I clearly remember when I had a fight with my brother over using Blaupunkt system in the car & I was very insistent about it.
Well, the same Blaupunkt is now re-entering the Indian market with their new set of quality products – with a hope of becoming the household name yet again.
Blaupunkt has decided to focus on smartphones, smartphone accessories for music, high-quality data cables, and power supplies. The company believes that the sector is only growing every day with many people spending more time on smartphones & it’s essential to have an armor of better quality accessories to power it.
Andrzej Cebrat, Managing Director, GIP Development / Blaupunkt said, they’re excited to launch mobile accessories such as power supplies, earphones, and data cables in the dynamic market like India first. The company has plans to expand their reach within SAARC countries very soon.
Blaupunkt has partnered with Vidur & Co. to bring an array of products such as Android smartphones, smartwatches, and phablets. It’ll be interesting to see how they place themselves in the current market scenario. However, I feel their brand name will definitely come handy.
They’ve recently launched the following products in Indian market:
Blaupunkt Charging Cables (6 Variants)
One of the variants is Apple Certified Lightning to USB 2.0 Cable which is available on Amazon India for Rs. 750. The cable is made with durable material for fast charge & quick data sync.
Blaupunkt Car Charger
Blaupunkt 3-in-1 safety car charger is a patented design that offers fast regulated charging through two USB ports. It also comes with a specially designed tool to cut seat belts or break the windshield in case of emergency. It’s available for Rs. 599 on Amazon India.
A treat for the music lovers, Blaupunkt Earphones with tangle-free cable & superior bass is available on Amazon for Rs. 599. This high-performance earphone for Music & Phone calls offer very comfortable fit with a premium sound output. Some of its variants use duress-resistant wires to reduce wear & tear.
Blaupunkt coming back to India, filling the gap for such necessity products having better quality, is an interesting move. What do you think about it? Let me know